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Tribune News Network
Doha
Qatar Rail turned heads on the opening day of the Cityscape Qatar Conference and Exhibition 2018 with its impressive pavilion that simulates a Doha Metro Station. It also signed three key agreements on Sunday.
At its grand stall, Qatar Rail showcased for the first time the uniform of the Doha Metro staff with its sleek and modern lines and matching colours. Another big reveal was the design of the Doha Metro cards, which will be used to ride the metro and tram.
Qatar Rail also showcased the Transit Oriented Developments (TOD), the high density, mixed-use, pedestrian-friendly developments around rail transit stations that act as community hubs with easy walkability, minimal parking and other design features that will enhance public transport use and overall accessibility.
Qatar Rail is developing TOD projects to enhance transit ridership, non-fare revenue, and induce economic growth and private sector engagement.
The visitors to the Qatar Rail booth can also enjoy a tour on board the Doha Metro through a state-of-the-art virtual reality show.
On the first day of the exhibition, Qatar Rail signed a number of high-level agreements.
Key agreements
Qatar Rail announced the signing of its first naming rights agreement with Qatar Insurance Group on Sunday. The station naming rights is one of Qatar Rail's strategies aimed at forming strategic alliances with renowned local and international corporations and brands to promote their services at the stations and reach wider market segments.
The agreement was signed by Qatar Insurance Group Board Member Sheikh Saoud bin Khalid bin Hamad al Thani and Qatar Rail MD and CEO Abdulla Abdulaziz al Subaie.
Qatar Rail also signed another key agreement with QNB, which will see the bank joining as a strategic partner and the official acquirer bank for all Travel Card and Fare Media payments.
The agreement will ensure that Qatar Rail is able to accept payments made with all major credit and debit cards issued in Qatar and worldwide. Payments will be possible directly at the stations through the Travel Cards Vending Machines, on a dedicated website, and through the mobile app. This will enable quick, safe and secure purchase of Travel Card and top up as well as facilitate the purchase of limited use cards.
Yousuf Abdulla al Kubaisi, COO, Ooredoo Qatar, signed an agreement with Qatar Rail, which will allow users to enjoy high-speed communication services during their journey through the stations and aboard the Lusail Tram.
Qatar Rail also announced the launch of Green Line retail spaces extending from Al Mansoura to Al Riffaa station.
The retail shops offered comprise 45 retail units over 2,150m2 across eight stations. In addition to the retail outlets, the stations will also include dedicated spaces for 20 ATMs and 15 vending machines to serve metro users and neighbouring customers.
