Satyendra Pathak
Doha
Media City Qatar, in collaboration with Google Cloud, has made this year’s Qatar National Day (QND) celebrations a special one with the launch of ‘Qatar ArtBeat’, an innovative AI-powered initiative blending cutting-edge technology with the spirit of national unity.
Running from December 9 to 17, this first-of-its-kind initiative has invited Qatar’s residents to share their reflections, emotions, and aspirations about QND through Media City Qatar’s social media channels.
These contributions will shape a generative AI artwork, to be unveiled on December 18, symbolising the collective voice and spirit of the nation.
Participants can engage by answering five thought-provoking questions posted on Media City Qatar’s platforms. Responses, along with broader social media conversations around QND, will be analysed using Google Cloud’s advanced AI technologies.
This includes Vertex AI, Gemini models, and Google BigQuery, which will process and synthesize sentiments, identifying themes and emotions to create a vivid visual representation of Qatar’s collective identity.
The culmination of these efforts will result in a masterpiece revealed both online and through captivating on-ground projections. The artwork promises to merge tradition with innovation, showcasing Qatar’s progressive vision while celebrating its heritage and unity.
Speaking on the occasion, Media City Qatar CEO Eng Jassim Mohamed Al Khori said, "‘Qatar ArtBeat’ is a groundbreaking initiative that reflects the innovative spirit of our nation and the collective creativity of its people.”
"This National Day, we are marking the occasion in a truly unique way, by inviting the community to co-create an artwork that represents the essence of Qatar. Combining advanced AI technology with public participation, this initiative aligns with Qatar’s National Vision 2030, showcasing how innovation and culture can come together to create something with the potential to capture the world’s attention,” he added.
"‘Qatar ArtBeat’ is our way of giving back to the community, celebrating our shared identity on an unprecedented scale,” he noted.
Ghassan Kosta, regional general manager of Google Cloud, highlighted the project’s potential to unite communities through technology. "This partnership showcases how Google Cloud’s AI can create meaningful cultural experiences. By blending cutting-edge technology with the voices of the people, ‘Qatar ArtBeat’ celebrates Qatar’s commitment to progress, creativity, and unity,” he remarked.
The initiative emphasises the synergy between innovation and culture, reinforcing Media City Qatar’s role as a hub for next-generation media and technology. Through projects like ‘Qatar ArtBeat,’ Media City Qatar fosters creativity, supports economic diversification, and bridges the gap between heritage and modernity.
This unique endeavour serves as a platform for the nation to project its aspirations, pride, and resilience, presenting Qatar as a beacon of creativity on the global stage. As Qatar continues to embrace technological advancements, ‘Qatar ArtBeat’ stands as a testament to the nation’s ability to innovate while remaining deeply rooted in its traditions.
The public is encouraged to participate by sharing their reflections on Media City Qatar’s social media channels and contributing to this historic artistic celebration.
Together, the community can co-create an extraordinary visual story that captures the essence of Qatar for generations to come.
The unveiling on December 18 promises to be a highlight of the QND celebrations, showcasing the transformative power of technology and collective creativity in uniting a nation.