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The National Museum of Qatar (NMoQ) has welcomed more than 132,000 visitors in the first month since opening, firmly establishing its keystone role in the country''s cultural infrastructure. Since opening its doors to the public on March 28, the NMoQ''s immersive experience has attracted thousands of residents and tourists with its use of audio-visual presentations, digital exhibitions, historical artefacts and immersive, multisensory approach.