Satyendra Pathak
Doha
As the FIFA World Cup Qatar 2022 is at the doorstep, the region’s leading retailer Lulu Group officially opened the Barwa Madinatna hypermarket on Tuesday to serve fans visiting Qatar from across the world to witness the mega tournament.
Offering a wide range of local and international ‘food to go’ ranges, the Barwa Madinatna hypermarket was opened by LuLu Group International Chairman and Managing Director MA Yusuff Ali.
Opened initially to serve mostly the fans staying at the newly opened Barwa Madinatna fan village with 6,500 residential units during the world cup, Lulu will ensure an uninterrupted supply of high-quality products with excellent customer service for the easeof visitors.
Lulu has arranged additional stock of snacks and beverages from now onwards for two months. Measuring 10,750 Sqm with ample car parking, Barwa Madinatna is situated amidst an integrated residential city in the Al Wakra District with the latest smart city technologies, for families to provide quality living for its residents.
Talking to Qatar Tribune on the occasion of the opening ceremony, Yusuff Ali said, "I am very happy to see the arrangements made by Qatar for hosting the mega sporting event which will attract a large number of fans.
Thanking Qatari leadership for choosing Lulu Group to open its outlet at the Barwa Madinatna fan village, he said, "I would like to thank HH the Amir, HH the Deputy Amir, HE the Prime Minister, and the government of Qatar for their tremendous support to Lulu Hypermarket. We will contribute to making the World Cup a huge success. This new outlet and others are fully ready to serve the fans.”
Lauding Qatar’s leadership and authorities for their efforts in hosting the mega sporting event, he said, "Without any doubt, the mega sporting event will be a great success and we are ready for all support. We have also opened five stores at metro stations to meet the demand during the world cup.”
"We have instructed all our hypermarkets to get ready for catering to customers from different nationalities according to their food patterns and tastes. A special task force is in place to deal with fans who will come from all over the world for the World Cup,” he said.
Lulu Group International Director Dr. Mohamed Althaf said that Lulu will continue to serve the public with its comprehensive network of stores to make the World Cup guests feel at home and to solidify its commitment to providing the best customer experience throughout the mega tournament.
Once the FIFA World Cup is over, Althaf said, the Barwa Madinatna outlet will be completely revamped like most of other developed Lulu hypermarkets to serve residents.
Barwa Madinatna, which meets the highest standards and specifications required by the local market for residential units for families, comprises amenities such as local retail, central retail, kindergartens, small clubhouses, main clubhouse, daily mosques, Friday mosque, substations, primary substation, Waseef building, and sewage treatment plant.
Lulu, which now operates 19 state-of-the-art outlets in Qatar, is committed to opening more outlets ahead of the FIFA tournament including the opening of its new hypermarket and department store at Giardino Mall on The Pearl Qatar on November 16.