Tribune News Network
Doha
QNB Group, the largest financial institution in the Middle East and Africa, continues to promote the national tourism industry and is proud to be part of the successful launch of operations of the Lusail Winter Wonderland, the latest entertainment destination in Qatar.
In the implementation of its vision to support Qatar’s tourism sector, QNB as one of the main founders of Lusail Winter Wonderland has played a major role in financing a part of the landmark project, while it continues to build a market-leading position, developing its brand internationally and strengthen its presence as the bank of choice.
As a vital pillar of its strategy, tourism- a key driver of socio-economic growth in the country- has always been at the heart of the Group’s vision for growth and development.
The world-class project is led by Estithmar Holding, IMG, in collaboration with Qatar Tourism Authority and Qatari Diar.
Al Maha’s key attraction, Lusail Winter Wonderland, is managed by IMG, a global leader in events and media and the producer and operator of London’s famous Hyde Park Winter Wonderland.
Lusail Winter Wonder Land is a 93,000-m2 theme park that will have something for everyone. The park will host 50 amusement rides including 10 thrill rides with a 395-roller coaster, and 25 family rides with a giant 150 ft. Ferris wheel, and 15 children’s rides.
QNB Group actively participates in promoting local communities and social inclusion using the positive values of sport, culture, and tourism to connect generations and strengthen Qatari deeply rooted customs, traditions, and fundamental principles.
QNB Group Communications General Manager Heba Ali Al Tamimi said, "We are proud to be one of the founding partners of the Lusail Winter Wonderland project in line with the Group’s strategy to support various sectors in the country, especially the tourism sector, in a way to put Qatar on the global tourism map.”
"The bank aims to promote Qatari tourism and benefit from the assets that Qatar possesses, in addition to the infrastructure that the country has successfully put in place, as part of its journey of preparations to host the World Cup in Qatar,” she said.
Tamimi also highlighted the bank’s role in supporting and developing the national tourism sector and investment opportunities, especially for entrepreneurs and Qatari owners of small and medium enterprises (SMEs).