Tribune News Network

DOHA

Al Meera Consumer Goods Company (Q.P.S.C) has received international recognition from IBXA the ‘International Business Excellence Awards 2023’ for its expanded and comprehensive sustainability activities in the retail sector in Qatar.

In this year’s edition, Al Meera was awarded the ‘Best Sustainability Initiative’ in acknowledgement of its performance in paying adequate attention to protecting and preserving the environment through its all-inclusive sustainability initiatives across its branches and its daily operations. To win the award, Al Meera competed with world-class international companies, who showcased high sustainability standards.

In its efforts to translate the sustainability pillar of the Qatar National Vision 2030 into action, Al Meera has led continuous campaigns to spread awareness of the best green practices and the importance of environmental sustainability in line with its Corporate Social Responsibility (CSR) programme as a leading national retailer. Al Meera is a pioneering national company in the field of environmental responsibility, embarking on various initiatives to protect, preserve and conserve the environment for future generations.

To protect the environment from different kinds of pollutions, the company has launched several innovative concepts, such as promoting reusable bags rather than single-use plastic bags, introduction of reverse vending machines to recycle plastic bottles and aluminum cans, paper recycling, beach cleanups with universities and government entities, battery recycling initiative and the award-winning campaign ‘The Truth Bottle’ which raised awareness on excess water consumption.

Commenting on the achievement, Al Meera said in a statement, "We are highly delighted to receive this global award in recognition of our sustainability efforts which continuously focus on innovative solutions to protect and preserve the environment for the future generations. This new award serves as a reminder of our unwavering commitment to sustainability initiatives in line with the objectives of Qatar National Vision 2030.”