QNADoha
The Ministry of Public Health (MoPH), in collaboration with Hamad Medical Corporation (HMC) and Primary Health Care Corporation (PHCC), on Wednesday launched the 4th phase of the 'Start Now' campaign. The campaign aims to encourage the community to adopt a healthy lifestyle.
In its fourth phase, the campaign focuses on helping community members make healthier choices by reducing the consumption of sugar, salt, and fat, and how to read food labels. This campaign comes as a continuation of the Ministry of Public Health's efforts to support the adoption of healthy lifestyles which are in line with the health strategies and the Qatar National Vision 2030.
The campaign will run throughout the month of March, which is internationally known as Nutrition Month. The Gulf Nutrition Week also falls within this month (7th -13th March), which raises awareness about the importance of healthy nutrition.
As part of the campaign, awareness messages and videos will be published continuously on social media and websites.
Dr Salah Abdullah Al Yafei, Acting Manager of Health Promotion and Non-Communicable Diseases, and Head of Health Education Programs at the Ministry of Public Health (MoPH), said: "The campaign comes as part of the efforts of the Ministry of Public Health and its partners to raise awareness on the importance of promoting healthy lifestyle and changing unhealthy behaviors among members of the community in the State of Qatar.”
He added: "Through the campaign, we aim to raise community awareness about the health risks associated with consuming sugar, salt, and fat in large quantities and provide useful practical tips while raising awareness on how to read food labels.”
The 'Start Now' campaign was launched in 2017, and during the first three phases of the campaign, the focus was on raising awareness of regular physical activity, choosing healthy foods and beverages, and encouraging healthy lifestyle.