Satyendra Pathak
Doha
Adding another unique destination to Doha, classical architectural masterpiece Al Hazm partially opened to the public from the beginning of this month.
Italian inspired and designed like a neo-classical baroque monument, the new Al Hazm brings classic European style to the heart of Qatar.
Developed by Al Emadi Enterprises, the ultra-luxurious Al Hazm will be the new shopping destination in Qatar providing European atmosphere with Arabian hospitality.
"We call it a test opening. With this opening, we want to ensure that everything functions smoothly taking into consideration all our guest comments to make sure we are delivering the best quality of services before Al Hazm's grand opening by the end of this year," Jassim al Emadi of Al Emadi Enterprises said.
Al Hazm would cater mainly to a unique clientele.
Stressing the difference between Al Hazm and the rest of the places in Qatar, Emadi said, the high-end masterpiece will not have food courts and franchise chains. On the other hand, it will provide authentic restaurants and caf`s and host memorable events."Currently, only few cafes are open for visitors. Every week, new outlets will be opened. Once Al Hazm is fully functional, it will have almost 100 outlets including high-end brands and designer fashion boutiques," Emadi said.
Built at a cost of QR3 billion, Al Hazm would offer the world's most exclusive brands and contemporary luxuries in a refined shopping experience.
Emadi, however, did not reveal the list of fashion boutiques and stores that will be available at Al Hazm.
Al Hazm is open from 5 pm to 12 am, the Piazza would maintain the same time for public till the Holy Month of Ramadan is over. After Ramadan, Al Hazm would be open for public throughout the day.
According to reports, Al Hazm will have underground access for VVIP shoppers with a private access to shops, auction and gallery space.