Tribune News Network
Doha
Kalyan Jewellers, one of the region's most trusted and leading jewellery brands has launched Ziah- Infinite sparkles, an exquisite range of diamond jewellery, which recreates the perfect look of Solitaires,a press release said on Thursday.
The signature collection features rings, necklaces, earrings and bangles and pendants intricately set with pure diamonds reflecting the regal and unique elegance of solitaires. Each piece is a statement in itself. The collection will be available across all Kalyan showrooms in Qatar, UAE and Kuwait.
In Qatar the price range for the products starts from QR 950 for pendants, QR1,200 for bracelets, QR2300 for earrings, QR1,750 for rings and QR3,4000 for necklaces.
The precious setting and cluster setting collection comes in round, heart, oval, pear, marquise and cushion shapes.
TS Kalyanaraman, Chairman and Managing Director of Kalyan Jewellers, said, ''Solitaires have a timeless appeal but often perceived as exclusive and premium. The Ziah Infinite sparkles diamond jewellery collection has been created to change this perception and provide contemporary women with a beautiful range of diamond jewellery that has the visual and sensory appeal of solitaires. The collection has been designed to elevate daily wear as well as for celebrations.''
Diamonds set in cluster and precious setting gives an illusion of a classic solitaire. Ziah offers a large variety of designs and styles, ensuring that everyone will find something they love. Kalyan has been aggressively expanding its product portfolio as also expanding its distribution network in the region.
The brand's merchandising strategy aims to fulfill distinct customer preferences based on cultural sensibilities as well as to offer Kalyan's popular collections from around the world.
Kalyan's most popular house brands are Ameera- exclusive Arabic wedding jewellery, Mudhra-handcrafted antique jewellery, Nimah- authentic heritage Jewellery, Anokhi uncut diamonds, Apoorva diamonds for special occasions, Antara wedding diamonds, Hera daily wear diamonds, Glo-Dancing diamonds and Rang precious stones jewellery.
Bespoke collections such as Turkish and antique are also available across all its showrooms. Since its foray into the UAE in 2013, Kalyan Jewellers has emerged as the preferred jewellery brand in the region.
The company has built a significant presence in GCC with seven showrooms in Qatar, 12 showrooms in the UAE and four showrooms in Kuwait.
The brand caters to distinct needs of the local communities and offers a compelling range of gold and diamond jewellery and precious stones jewellery.